Craftative

Refreshing design | Rebranding campaign

Brand USP
Brand USP
Brand USP

CLIENT

Craftative

SERVICES

Brand & Animations

DATE & YEAR

Nov 20, 2022

Background

Marketty is a rebranding of a project initiated by Craftative called Shopstantly, a solo venture by a talented entrepreneur, to revolutionize the print design industry. The idea behind the brand is to create a safe and easy buying model. The project focused on delivering innovative and cohesive branding solutions that stand out in the crowded online marketplace, emphasizing unique visual identities and user-friendly designs.

Challenge

Despite the high demand for quality design services, the Marketty brand faced several significant challenges. The campaign wanted to showcase that it has rebranded from it previous name expressly, it now offered various services like print & signage, food & drinks, fashion items etc.

Solution

We developed various animated videos targeted at their main audience. The videos included logo animation, and short animated videos to drive traction, all designed to maintain a cohesive look and feel. A flexible pricing model was introduced to accommodate clients with varying budgets, ensuring access to high-quality design services regardless of financial constraints.

More works: https://drive.google.com/drive/folders/1b48HSAMUayRQ5m9yooiPp5cuA9YkR2Q1?usp=sharing